Insight that Looks Beyond Your Website
When sophisticated groups such as Coca-Cola and The New York Times want to measure what matters to their business, they turn to Webtrends Analytics On Demand. It’s the natural choice if you, too, are looking for the ability to:
- Track nearly anything
- Share information with your team
- See what’s happening in real-time
- Connect it to other marketing systems
- Compare web usage to other digital channels
Analytics On Demand; Measure What Matters to You
Analyze Your Customer's Every Step
Reports expose results and significant trends. Metrics leap from the streamlined graphics and data visualizations. Determine the most effective pages and content. Use Scenario Analysis for visual conversion funnels that let you see how successful and unsuccessful sessions play out.
Flexible Reporting and Unlimited Measures
Flexible reporting and unlimited dashboards let you explore your data without restrictions. You can correlate any number of dimensions and measures based on any attribute or parameter to answer complex questions.
Track Visitors Across Your Sites
Webtrends first-party cookie provides the most precise, most complete tracking of unique visitors across web domains over time. WebTrends patented approach ensures your conversion results and campaign attribution are accurate, even if the visitor converts at a later time.
It's Not About the Web
Connect More than Web Data
You need a complete view of your customer; it’s rare that they only interact online or offline. So when you want to correlate behaviors that happen beyond the web, Analytics makes it easy to import to Analytics, or export from Analytics. You have unlimited data portability and no charges for API usage.
Cause-and-Effect Across Channels
Visually superimpose data from any public or authenticated/private RSS feed directly on top of trended key metrics data such as page views or time-on-site. Add as many feeds or other tools as you like, including Webtrends Social Measurement, Mobile Analytics, or Facebook Analytics to understand how your blogs, video channels and other interactive media are influencing your web site and brands.
Share Insights Easily
Choose the Best Way to Share
Bookmark and share any report or Insight view via a unique URL, CSV download, REST URLs or direct URL links. Or you can export live, always up-to-date data directly from the interface into applications (including Microsoft Excel or PowerPoint) using the Webtrends API or other Web Services.
React in Real Time
Up-to-the-minute data lets you track what’s happening on your web site any time of day or night. A real-time meter displays updated totals for key metrics, so you can knowledgably adjust campaigns, ad buys and other marketing activities on the fly.
Good Decisions Come from Good Data
No Data Sampling
Reporting is based on all visitor traffic and site activity. Unlike some analytics services, Webtrends Analytics never samples your data — even during the biggest traffic spikes.
Your Data's Safe
Fully redundant data collection protects your vital web site information and results. Your campaign tracking codes are also protected, by storing them in a visitor history table rather than the tracking cookie. And if you need to host Analytics yourself, we offer Analytics On Premises.
