
WebTrends Premier Partner.
WebTrends flagship product, WebTrends 8, is a flexible and scalable solution designed to measure and give understanding of online advertising and promotional effectiveness, site and content effectiveness, and visitor demographics and behaviour.
The software offers enhanced data management capabilities, superior performance and an intuitive reporting analytical interface that can satisfy the most demanding requirements, whilst remaining easy to use.
EMS can implement and develop a tailor-made solution, in partnership with WebTrends, using this powerful software, which will perfectly suit your company's needs.
Using WebTrends Certified Consultants EMS is able to provide a range of services to assist clients with both implementing and using all versions of the WebTrends Web Analytics product family.
The content of the training can be varied considerably to meet specific requirements and reflects the version of WebTrends in use, user types eg line of business, e-Commerce team, IT team and user experience levels. The following elements are typically included:
- Introduction to basic log file analysis
- Creation and use of Profiles
- Viewing and understanding Reports
- Use of Filters
- Use of Macros and Wildcards
- Use of Templates and Dashboards
- Creation of Custom Reports
- Use of Regular Expressions
- URL Parameter Analysis
- Creation of Content Groups
- Path Analysis
- Scenario Analysis
- Advertising Views and Clicks
- Session Tracking
- Additional Advanced features / use of Smart Source Data Collector
